4 red-hot pregnancy and motherhood trends | Living and LovingLiving and Loving

4 red-hot pregnancy and motherhood trends

From how we give birth to what we call our babies, here are the latest parenting trends. By Lisa Witepski


You may think mothering is, well, mothering − and the same goes for pregnancy. There are only so many ways we can go about it, right? Wrong. Read on to find out what the pregnancy and motherhood trends are for 2018.

ALSO SEE: 10 parenting trends that are going to be huge this year


It’s crazy to think that pregnancy tests had only just come on the market when our moms were pregnant with us back in the 80s. Before then, there was absolutely no way of personally monitoring your fertility or knowing how far along you were. Just imagine how disempowering that was for hopeful moms. These days, there’s an army of apps out there for women who are (or want to be) pregnant, from fertility trackers to contraception awareness. Enter the era of “femtech”, which gives us greater control than ever.

ALSO SEE: Natural fertility test with 99.3% accuracy

Customised births

Speaking of control, gone are the days when a pregnant woman would passively accept what her doctors recommended in terms of the birth. According to gomohealth.com, patient-centred care is becoming more prevalent in hospitals around the world, with mothers playing a more active role in deciding on their birth experience. The emphasis is on a more personalised birth − whether that means inviting a birth photographer into the delivery room or working with a midwife who can customise the process.

Working women

Women aren’t giving up their careers after they’ve had kids, according to gomohealth.com. In the States, 70% of women whose children are younger than 18 have gone back to work, compared to 47% in 1975. This may be linked to other trends like women having children later in life, often because they already have entrenched careers. This may also be attributed to the fact that children’s needs can be expensive and economies have changed dramatically since the credit crunch of 2009. Parents are more likely to wait until they are financially secure before starting their families.

Finally, women are also getting married later than their mothers and grandmothers. Considering all these factors, it’s perhaps not surprising that the size of the average family is shrinking.

The name game

Hands up if you know a Liam or an Emma. It’s not surprising if you do, because those are the most popular names of the decade. There’s also a definite turn towards names that hint at royalty or even warriors – you can probably pin that on our fascination with Catherine and Meghan, as well as the ongoing obsession with series like Game of Thrones.

ALSO SEE: The most popular baby name predictions for 2018

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